Roy Zornow MS Word version

IA / UX Designer

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Resume
Work Samples
 
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SUMMARY
Fifteen years of professional experience designing elegant user-centered interactive products for high-profile clients in the fields of finance, software, pharmaceuticals, entertainment and sports.

Recent work has focused on responsive design and mobile prototyping . I'm an advocate for Agile project management, rapid iterations and user testing. Client-facing, detail-oriented and comfortable with multiple projects. Good at coming into a project that is already underway, rapidly assimilating information, and getting high-quality deliverables out the door. My goals are to have fun while helping the end user do things more easily, to collaborate, and to bring creativity into every project.

Specialties: mobile platforms, Agile, usability, testing, online applications. Software includes InDesign, Omnigraffle, Visio, Dreamweaver, HomeSite, Illustrator, Photoshop, and Javascript.

SKILLS top ^
   Software    User Experience Design    Business  
 
· InDesign
· Omnigraffle
· Visio
· Dreamweaver, HomeSite
· Illustrator, Photoshop
· Javascript
· Axure
· HTML, XML, DHTML, CSS
· UNIX file mgmt. commands, vi editor
· Word, PowerPoint, Access, Excel
· Visual SourceSafe
· RoboHelp
 
· Mobile Interface design
· Personas
· Use Cases
· Functional Specifications
· User Task Maps
· Content Inventories
· Site Maps
· Page Schematics
· Process Flows
· Wireframes
    - static
- clickable
· Web Form Prototypes
· User Testing Plans
 
· Agile Development
· Business Requirements
· Competitive Analysis
· Training Development & Delivery
· Configuration Management
· Process Development
· Team Leadership
· Meeting Facilitation
· Client Relationship Management
· Mentoring
· Collaborative Problem Solving
· Creating a Business Case for Usability
 
             
EXPERIENCE top ^
Havas Worldwide
New York, NY
3/12 - 12/13 Associate Director of User Experience
 
As Associate Director, brought a digital product methodology to a traditional agency. Evangelized Agile, user testing, storymapping, and responsive design. Architected a UX Awards finalist: mobile trip configurator for the Atlantic City Convention and Visitors Authority. Extensive client work, including responsive sites for Hershey's, Volvo and Dos Equis. Re-architected GSK's COPD.com. Other client projects include GE HealthAhead, Ritz, Keurig, and interactive online publications for Havas' global management team.  
Donovan Data Systems
New York, NY
2/11 - 2/12 Senior User Experience Designer
 
Senior UX Designer part of 3-person team that redesigned DDS’s next generation global digital campaign management software.  
    iDesk  
    - Created a streamlined online user experience which enables management of all business processes for digital campaigns, including RFPs, proposals, insertion orders, ad server reporting, financials, and auditing. Currently $6 billion in digital ad spend flows through iDesk.  
    Station Xpress  
    - Redesigned this online workflow management tool, which provides a common platform by which t.v. stations and ad reps can perform order management, electronic contracting, scheduling, revisions, comments, returns and audits.  
MRM
New York, NY
3/09 - 2/11 Senior User Experience Designer
 
Senior UX Designer specializing in mobile projects for MRM New York.  
    GM  
    - Using agile development principles, architected GM’s hands-free “Car Mode” mobile application: a suite of voice-activated iPhone apps for use while driving.  
    - Created mobile social networking app for collaborative networked car-pooling.  
    U.S. Army  
    - Designed U.S. Army Reserve’s O.C.A.R. job board for returning veterans.  
    - Adapted GoArmy.com and Army OneSource main sites for the mobile platform.  
    - Wrote functional and technical specifications, and architected the user experiencs for the Army Career Self-Selection tool.  
    Intel  
    - Redesigned Intel’s software “Download Center”, employing a faceted multi-selection mechanism.  
Continuity
New York, NY
2/08 - 3/09 Senior User Experience Designer
 
User Interface team lead for Century21 Real Estate’s global redesign. Other clients included Martha Stewart Living, JP Morgan, Exxon, and Crayola.  
    Century 21  
    - Redesigned Century21.com, implementing new features such as Communities Area Search, Neighborhood Comparision, and a customizable trip planner for open house visits.  
    Martha Stewart Living  
    - Architected Martha Stewart Holidays shopping site.  
    JP Morgan  
    - Designed Morgan Markets Analyst Alert article configurator.  
Euro RSCG 4D (now Havas)
New York, NY
2/06 –2/08 Senior Information Architect
 
Senior IA in charge of all phases of information architecture at the New York office of the world’s largest digital and direct advertising agency. Projects included:  
    IBM  
    - Architected IBM Business Consulting's million-user "Jam" forum product, incorporating 2.0 information-sharing principles, personalization and maximum usability.  
    - Used innovative concepts such as mind-mapping and faceted browsing to redesign IBM's Technology Adoption Program website, allowing users to showcase, share, host, review and collaborate on self-created software offerings.  
    - Architected IBM's W3 Media Library website, enabling users to organize, consume and exchange audio and video clips.  
    - Created IBM Situational Applications Environment website, an intranet application which helps users create Web 2.0 "mashups".  
    Volvo  
    - Created information architecture for the "Who Would You Give a Volvo To?" online campaign.  
    - Devised Volvo's “Pirate's of the Caribbean" user process flows including back-end calls.  
    - Created a customizable computer kiosk application for use at auto shows.  
    Intel  
    - Used matrixed content, dashboards and personalization to design Intel's “Partner Initiatives” web portal, an online interactive structured benefits program. Performed a competitive analysis and wrote the online strategy for this project.  
    Verizon  
    - Created Verizon Small Business Presentation Builder Tool, enabling users to combine Flash snippets with PowerPoint slides to create their own web-accessible business presentations.  
    - Designed media-rich "Verizon Small Business Stories" minisite.  
    Charles Schwab  
    - Architected innovative interactive site map for Schwab's "Talk to Chuck" Campaign".  
    Euro RSCG 4D  
    - Designed Ajax-enabled online project management application for use with Euro’s clients.  
City of NY
New York, NY
12/05 – 1/06 User Interface Designer
Consultant
 
  · Designed searchable online catalog, flash minisite form, and account management pages for the Dept. of Small Business Services Individual Training Account Program.  
VNUeMedia, Inc.
New York, NY
6/05 – 11/05 Information Architect
Consultant
 
  · Sites included Training 2006 Conference and mobile, Backstage.com, At Retail Media, Gourmet Retailer Sizzler (in production), Convenience Store News – Single Store Owner (in production), MiMegasite.  
  · Designed and implemented user-testing strategy: wrote user testing plan, questionnaires, scripts, report templates and reports. Interviewed and tested users and coached other IA’s, resulting in valuable usability insights. Done on a low-budget without a testing lab.  
  · Created unique content mapping technique which visually documents content type percentages on contextual XML-based websites.  
  · Established usability best practices. Created best practices website enabling all IA’s to quickly reference specific usability guidelines.  
  · Authored strategy for short, medium and long-term improvement of Billboard.com.  
  · Created company-wide repeatable portal taxonomy.  
  · Introduced concept of IA patterns such as “overview plus detail” into formerly moribund list-based site architectures.  
  · Revamped sponsor flash minisite section of mobile site using usability principles to gain higher flash minisite rate.  
  · Created intuitive textless navigation system and multiple-column multiple-resolution HTML template set.  
 
Foote Cone & Belding
New York, NY
4/05 – 6/05
Information Architect
Consultant
Details
 
Intrasphere Technologies
New York, NY
10/05 – 3/05
Information Architect
Consultant
Details
 
Globalworks
New York, NY
7/02– 8/04
Information Architect/Programmer
Consultant
Details
 
(Various)
New York, NY
7/01– 7/02
Information Architect
Consultant
Details
 
Neokom
New York, NY
9/00 - 7/01
Director of Information Architecture
Staff
Details
 
Icon Medialab
New York, NY
1/00 - 9/00
Information Architect
Staff
 
Details
Reuters America, Inc.
New York, NY
6/99 – 1/00
Technical Writer
Staff
Details
 
Andersen Consulting
New York, NY
2/98 - 3/99
Intellectual Property Manager/Database Designer
Staff
Details
 
Dow Jones Markets
New York, NY
4/97 – 2/98
Online Help Developer
Staff
Details
 
Hewlett-Packard Company
Mountain View, CA
2/95 - 1/97
Technical Writer/Webmaster
Staff
Details
 
EDUCATION top ^
  Juris Doctor  
  The University of Toledo College of Law, Toledo OH.
  Bachelor of Arts, English  
  The University of Michigan, Ann Arbor MI, with honors.
 
REFERENCES top ^
Bryan Keller Director of User Experience (212) 604-0404  
   

Noise Marketing
25 Broadway, 9th Floor
New York, NY 10004

 
Daniel Herskowitz Director of User Experience (212) 633-8100  
   

Mediaocean
115 W. 18th St.
New York, NY 10011

 
Bonnie Potter Director of User Experience (203) 563-3343  
   

Havas Worldwide
372 Danbury Road
Wilton CT 06897

 
Farid Chaoki EVP, Director of Innovation and User Experience (646) 865-6230  
  MRM Worldwide
622 3rd Ave.
New York, NY 10001

 
Leanne Will Account Managing Director (646) 237-3467  
    Continuity
601 W. 26th St., 11th floor
New York, NY 10001

 
 
 

Roy Zornow MS Word version

IA / UX Designer

email: