Roy Zornow MS Word version

IA / UX Designer

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SUMMARY
Twelve years of professional experience designing and developing elegant user-centered interactive products for high-profile clients in the fields of finance, software development, entertainment and sports.

SKILLS top ^
  -Software-   -Information Architecture-   -Business-  
 
· HTML, XML, DHTML, CSS
· Dreamweaver, HomeSite
· Javascript
· UNIX file mgmt. commands, vi editor
· Visio, Word, PowerPoint, Access, Excel and FrontPage
· Visual SourceSafe
· InDesign, Photoshop, Illustrator
· RoboHelp
· FrameMaker
· Axure
· Familiarity with RequisitePro, UML, RUP
 
· User Interface Design
· Use Cases
· Functional Specifications
· User Task Maps
· Content Inventories
· Site Maps
· Page Schematics
· Process Flows
· Wireframes
    - static
- clickable
· Web Form Prototypes
· User Testing Plans
· Online Game Scripts
 
· Business Requirements
· Competitive Analysis
· Training Development & Delivery
· Configuration Management
· Process Development
· Team Leadership
· Meeting Facilitation
· Client Relationship Management
· Mentoring
· Collaborative Problem Solving
· Creating a Business Case for Usability
 
             
EXPERIENCE top ^
Continuity
New York, NY
2/08 - present
Senior Information Architect
User Interface team lead for Century21 Real Estate’s global redesign. Lead IA for the following websites: JP Morgan, Exxon, Crayola, and Martha Stewart Living.
 

Euro RSCG 4D.
New York, NY

2/06 –2/08 Senior Information Architect
 

Senior IA in charge of all phases of information architecture at the New York office of the world’s largest digital and direct advertising agency. Projects included:

 
  · IBM  
    - Architected IBM Business Consulting's million-user "Jam" forum product, incorporating 2.0 information-sharing principles, personalization and maximum usability.  
    - Used innovative concepts such as mind-mapping and faceted browsing to redesign IBM's Technology Adoption Program website, allowing users to showcase, share, host, review and collaborate on self-created software offerings.  
    - Architected IBM's W3 Media Library website, enabling users to organize, consume and exchange audio and video clips.  
    - Created IBM Situational Applications Environment website, an intranet application which helps users create Web 2.0 "mashups".  
  · Volvo  
    - Created information architecture for the "Who Would You Give a Volvo To?" online campaign.  
    - Devised Volvo's “Pirate's of the Caribbean" user process flows including back-end calls.  
    - Created a customizable computer kiosk application for use at auto shows.  
  · Intel  
    - Used matrixed content, dashboards and personalization to design Intel's “Partner Initiatives” web portal, an online interactive structured benefits program. Performed a competitive analysis and wrote the online strategy for this project.  
  · Verizon  
    - Created Verizon Small Business Presentation Builder Tool, enabling users to combine Flash snippets with PowerPoint slides to create their own web-accessible business presentations.  
    - Designed media-rich "Verizon Small Business Stories" minisite.  
  · Charles Schwab  
    - Architected innovative interactive site map for Schwab's "Talk to Chuck" Campaign".  
  · Euro RSCG 4D  
    - Designed Ajax-enabled online project management application for use with Euro’s clients.  

City of NY
New York, NY

12/05 – 1/06 User Interface Designer
Consultant
 
  · Designed searchable online catalog, flash minisite form, and account management pages for the Dept. of Small Business Services Individual Training Account Program.  

VNUeMedia, Inc.
New York, NY

6/05 – 11/05 Information Architect
Consultant
 
  · Sites included Training 2006 Conference and mobile, Backstage.com, At Retal Media, Gourmet Retailer Sizzler (in production), Convenience Store News – Single Store Owner (in production), MiMegasite.  
  · Designed and implemented user-testing strategy: wrote user testing plan, questionnaires, scripts, report templates and reports. Interviewed and tested users and coached other IA’s, resulting in valuable usability insights. Done on a low-budget without a testing lab.  
  · Created unique content mapping technique which visually documents content type percentages on contextual XML-based websites.  
  · Established usability best practices. Created best practices website enabling all IA’s to quickly reference specific usability guidelines.  
  · Authored strategy for short, medium and long-term improvement of Billboard.com.  
  · Created company-wide repeatable portal taxonomy.  
  · Introduced concept of IA patterns such as “overview plus detail” into formerly moribund list-based site architectures.  
  · Revamped sponsor flash minisite section of mobile site using usability principles to gain higher flash minisite rate.  
  · Created intuitive textless navigation system and multiple-column multiple-resolution HTML template set.  

Foote Cone & Belding
New York, NY

4/05 – 6/05 Information Architect
Consultant
 
  · Designed and coded complex highly-usable online life insurance claims form, incorporating principles such as affordance, inheritance, and Fitt's law.  
  · Created personas, use cases and functional requirements for pharmaceutical drug site. Analyzed competition and created unique visual analysis deliverable for documenting full feature spectrum, tracked over time.  
  · In response to an RFP, created a revised architecture for hp.com.  

Intrasphere Technologies
New York, NY

10/05 – 3/05

Information Architect
Staff

 
  · Sites included Pfizer Product Integrity (private intranet), Pfizer CIT Portal, and InHouse Training and Marketing (all password-protected private intranets).  
  · Contributed to the definition, development, and visualization of a complex online collaborative text editing tool enabling pharmaceutical companies to create, version and publish drug labels in accordance with FDA labeling requirements.  
  · Developed complete information architecture and clickable prototype for Pfizer’s global anti-counterfeiting website.  
  · Quickly learned client's global cross-unit business rules, led client meetings unifying previous conflicting Functional Specifications sets.  
  · Wrote site analysis process documentation. Created templates.  
  · Developed wireframes and designed page components for proof-of-concept portal within Pfizer.  
  ·

Produced Business Requirements, Functional Specifications and clickable wireframes for a website promoting training, technical support, and marketing for a content management system.

 

Globalworks
New York, NY

7/02– 8/04 IA/Programmer
Consultant
 
  · Sites included: Fleet products (now products of America),DirectTV, and JPMorgan Chase's Spanish Language site.  
  · Wrote functional requirements and use cases.  
  · In response to an RFP, created a revised architecture for hp.com.  
  · Designed and coded pages for JPMorganChase's Spanish language version of Chase.com, bancochase.com.  
  · Oversaw client-side migration of JPMorgan Chase's Xcelerate content management system to Divine.  
  · HTML coding for Fleet.com, XML coding for DirectTV.com.  

(Various)
New York, NY

7/01– 7/02 Information Architect
Consultant
 
  · Clients included: Intelliga, Fusebox, and Beth Carey Interactive.  
  · Sites included: Shoshanna's Matches , Chase Investing Essentials, The Robb Report , and Fresh Pair.  
  · Collaborated with business groups, back-end technologists, and creative staff to ensure seamless integration of information architecture, visual design and functionality.  
  · Used information design principles to create easily understandable graphic explanations for the personal investment section of www.chase.com.  
  · Applied UML-based use-case analysis to refine product scope and usability for uDefine browser plug-in.  
Neokom
New York, NY
9/00 - 7/01 Director of Information Architecture
Staff
 
  · Sites included the International Amateur Athletics Federation, Puget Sound Energy, and Major League Lacrosse  
  · Directed Information Architecture at Neokom. Managed and information architecture strategy and deliverables for multiple-company international projects. Assisted in project pitches, mentored junior team members.  
  · Led requirements gathering sessions, created functional specifications,content inventories, site maps, process flows, use cases, page schematics, and wireframes.  
  · Designed "Athlete Finder" page module, including the technical specifications for all input permutations and their subsequent system responses.  
  · Wrote site analysis and usability documentation.  
  · Created databases for internal and client software tracking.  
  · Created online energy-saving game for Puget Sound Energy.  
Icon Medialab
New York, NY
1/00 - 9/00 Information Architect
Staff
 
  · Sites included Chubb-Forsurance  
  · Led JAD sessions to define business rules and functional requirements for a consumer-facing commerce-enabled insurance aggregator site.  
  · Managed IA team to create HTML prototype.  
  · Created page schematics and site maps.  
  · Collaborated with Human Computer Interface group to integrate end-user research.  
Reuters America, Inc.
New York, NY
6/99 – 1/00 Technical Writer
Staff
 
  · Used FrameMaker to create technical installation and maintenance manuals for Kondor+, a Unix-based Client-Server Risk Management product.   
Andersen Consulting
New York, NY
2/98 - 3/99 Intellectual Property Manager/Database Designer
Staff
 
  · Designed interactive groupware for assessing, tracking Andersen's intellectual property at JP Morgan's "Pinnacle Alliance" five company IT outsource.  
  · Interpreted client contracts, created and enforced intellectual property rights and procedures.  
  · Produced IPR training course and trained new Andersen employees.  
  · Developed Lotus Notes databases. Oversaw Y2K migration procedures for Domino servers.  
  · Assessed knowledge capital for contribution to Andersen worldwide.  
  · Implemented knowledge management system for Andersen employees.  

Dow Jones Markets
New York, NY

4/97 – 2/98 Online Help Developer
Staff
 
  · Created online help system for version 1.0 of the Dow Jones Interactive Desktop, an online java-based data-delivery portal designed for bond traders.  
  · Managed team of writers for version 2.0  
  · Created WinHelp systems for Windows applications such as DJ-SPAN, a groupware news-editing tool.  
  · Wrote back-end network documentation.  
  · Implemented version control and acted as SourceSafe database administrator.  
  · Process-engineered QA code update system.  
Hewlett-Packard Company
Mountain View, CA
2/95 - 1/97 Technical Writer/Webmaster
Staff
 
  · Created websites for HP’s intranet, allowing sales and marketing reps to access documents online.  
  · Wrote numerous technical manuals for UNIX and NT-based networking tools.  
  · Acted as Webmaster for Operations Readiness network solution group.  
  · Wrote back-end network documentation.  
  · Won "Star" employee performance award (top 5% of employees).  
EDUCATION top ^
  Juris Doctor, 1992  
  The University of Toledo College of Law, Toledo OH.
  Bachelor of Arts, English, 1985  
  The University of Michigan, Ann Arbor MI, with honors.
 
REFERENCES top ^
John McGarry CEO, Founder (646) 237-3446  
   

Continuity
601 W. 26th St., 11th floor
New York, NY 10001

 
Leanne Will Account Managing Director (646) 237-3467  
   

Continuity
601 W. 26th St., 11th floor
New York, NY 10001

 
Bonnie Potter Director of Information Architecture (203) 563-3343  
   

Euro RSCG 4D
372 Danbury Road
Wilton CT 06897

 
Jeremy Franck Director of Information Architecture (212) 937-8200  
    Intrasphere Technologies, Inc.
100 Broadway, 10th Floor
New York, NY 10005
 
 
 

Roy Zornow MS Word version

IA / UX Designer

email: